A FUTURE FOR EVERY BODY SINCE 1933
RFSU’s overarching purpose since 1933 is to work for a world where everyone is free to decide over their body and sexuality. With each product sold through RFSU AB, we fund our foundation’s work for equality and diversity, and sexual and human rights worldwide.
But you can’t work for human rights without an integrated approach to sustainability. That’s why we view RFSU AB’s goals of minimizing our climate footprint and working for a more sustainable planet, in parallel to our social work, as key to fully living up to our mission.
Read more about RFSU.
Our focus areas
Rooted in United Nations Agenda 2030, we have prioritized seven focus areas for RFSU AB’s long-term sustainability work; seven areas that are the most relevant to our business model, from which we have developed specific goals that will serve as our guiding stars for all our work in the future.
While never losing focus on our main mission, including diversity and accessibility, we will also work methodically to improve our value chain and internal impact from a planetary perspective. From production, product development, package design and purchasing to transportation and travel.
Read more about United Nations Agenda 2030.